Meet the SANDYs

We’re three brothers from Southern Italy. Like millions around the world, we’ve faced the stress of having our personal belongings stolen – and that’s how Sandy was born. Alongside us, two brilliant CTOs from Palermo bring their strong technical expertise, making our team even more solid and determined to change the way people protect what matters most.

Palermo💡

Our Origins

From the very beginning, we had a clear vision and understood the problem we wanted to solve. But we were completely new to the startup world, and had no experience with hardware or IoT electronics. Coming from very different backgrounds – engineering, law, and economics – every challenge became an opportunity to learn, grow, and combine our diverse skills.

Milan🏭

First Steps in Milan

At our first incubator, B4i at Bocconi, we learned that a strong, competent team is the foundation of a great company. We built our team, discovered what it truly means to create a startup, and how to structure it. During this phase, we made our first important contacts, validated our idea, and developed our very first MVP.

Rome⚔️

Growing in Rome

At Dock Startup Lab in Rome, we learned that testing the product is crucial to improving it. We realized that a perfect product doesn’t match the word 'startup' – it’s all about testing and selling, testing and selling. Each iteration taught us how to better meet our users’ needs and bring our vision closer to reality.

Everywhere🌎

Today and Beyond

Today, Sandy is ready for mass production. We have pre-orders coming in and a strong social media campaign driving excitement. Our team’s personality and our innovative idea have also opened doors to local events in our city, allowing us to share our journey and connect with the community. The vision we started with is finally coming to life.